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Be part of new Awards Celebrating NZ Produce

THE SEARCH IS ON FOR NZ'S OUTSTANDING FOOD PRODUCERS - ARE YOU ONE? Food and non-alcoholic drinks producers, farmers and horticulturalists are being encouraged to enter new awards which have a special focus on celebrating New Zealand’s outstanding primary produce. Entries for the Outstanding New Zealand Food Producer Awards close on Friday 17 February 2017…
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Push or Pull Marketing?

Marketing for a wine business owner or marketer used to be much easier, although we did not think so at the time! There were a few key national television channels or radio stations and a handful of magazines or newspapers that we targeted for coverage. There were also far fewer wine brands which meant less…
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Maximising Awards, Accolades and Good News

So someone has written some nice words about your wine, your product or service. Or maybe you have received an award…great! For smart businesses this is not job done, it’s the beginning of leveraging the accolade to build brand and create sales. Smart marketers AMPLIFY these successes so staff, distributors, sales people and wine lovers…
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Kathie Bartley features in NZ Listener 14 January 2016

Kathie Bartley is a believer in the old saying “a day without wine is like a day without sunshine”, and has it on her business card. But that’s hardly a surprise – she’s been marketing wine for nearly 30 years. http://www.listener.co.nz/lifestyle/wine/savvy-sales/
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